Speaker: Ewan GreyEwan Gray heads Skyscanner’s Asia Pacific operation from their HQ in Singapore and office in Beijing, having been with Skyscanner for five years and in the online space for over 10 years. Skyscanner’s primary focus in the Asia Pacific region is driving growth through SEO, SEM, Business Development and traffic acquisition for Skyscanner’s website and mobile products. Skyscanner is a global leader in online travel search, headquartered in Edinburgh, and has experienced rapid growth globally over the past few years. In 2012, Skyscanner was awarded the prestigious Queen’s Award for Enterprise for International Growth and the company was recently placed at no.17 on the Sunday Times Tech Track 100. Topic: How to Make Your Business FailYou have been ignoring the mobile internet market. Thank you. I'd be sipping champagne over a plate of caviar on Foie Gras as you prepare to pack your business in 2 years. 880,792 Singaporeans made a purchase through a mobile device in 2011. Singapore’s mobile commerce market reached S$328m in 2011, with projections that the market will continue to grow ten-fold to reach S$1.3B in 2015. I must tell you how thankful I am that you have decided to ignore the VERY platform that ALL your customers are on. Still can't see how your business will fail? Let me show you. - Missing out on Mobile Opportunities - Not Monetising Your Traffic - Not Knowing How to Work in Low-Bandwidth Markets Let me also show you how I will use Windows 8 & BB10 to find new possibilities for more business & my verdict on:- - Andriod or Blackberry or Apple? - Mobile App or Mobile Web? - Native App or HTML5?d office in Beijing, having been with Skyscanner for five years and in the online space for over 10 years. Skyscanner’s primary focus in the Asia Pacific region is driving growth through SEO, SEM, Business Development and traffic acquisition for Skyscanner’s website and mobile products. Skyscanner is a global leader in online travel search, headquartered in Edinburgh, and has experienced rapid growth globally over the past few years. In 2012, Skyscanner was awarded the prestigious Queen’s Award for Enterprise for International Growth and the company was recently placed at no.17 on the Sunday Times Tech Track 100. Visit EventBrite.com for pricing.